All You Need to Know About Using WhatsApp for Sales!

 


Can WhatsApp be used to increase sales? Is it mostly used for customer support and notifications? Yes, you can use WhatsApp for sales; it's a highly effective tool for this. Let's look at why... and how.

Why should your company utilise WhatsApp to increase sales?

It's simple: WhatsApp allows you to participate in conversational selling significantly more efficiently than other messaging platforms. People are just significantly more inclined to accept WhatsApp messages than emails. Approximately 98% of WhatApp messages are viewed, and 90% of those conversations are opened immediately. It also allows you to shorten sales interactions rather than having them drag on for days as an email conversation (messaging service for the win!).

WhatsApp chats allow you to create leads and acquire lead data faster than ever before, and they even allow you to develop and nurture stronger connections with your consumers than email could.

According to studies, firms who use WhatsApp for selling have a 20% conversion rate, a 15% increase in overall revenues, a 40% increase in new client connections, and a 10% increase in customer base.

How to Drive Sales using WhatsApp?

  • Create a product catalogue

This is feasible in the WhatsApp Business App directly, so if you're concerned that your company is too tiny to engage in the WhatsApp Business API quite yet, you may start by creating a catalogue in the WhatsApp Business App. This catalogue serves as a mobile showroom for your company to promote its items. It's significantly more convenient than repeatedly sending information and images about your items. It's also more handy than letting your clients wait for your representatives to respond if you're not utilising WhatsApp automation.​​ You may include information about your items such as the price, images, product name, description, and so on, and your consumers can make purchases straight from your catalogue on WhatsApp.


  • Inform consumers and leads about special deals

You may utilise WhatsApp alerts to promote promotional campaigns and tell your consumers about current discounts. Because you can't send a WhatsApp broadcast message using the WhatsApp Business API without gathering opt-ins, you'll be targeting prospects and customers who are truly interested in the offers you're running. This implies that you'll only send these alerts to clients who are engaged in your offers and are more likely to make a purchase.You'd have to utilise WhatsApp message templates to convey these notifications. These are pre-created templates that you may personalise before delivering them to your consumers. Before you can distribute these templates to your consumers, WhatsApp must authorise them.

You can also use WhatsApp link generator to build a link that you can use to reach out to your clients using your WhatsApp business number. You may also include a pre-defined message in your link so that your clients can respond without having to type anything unique.

The designs can even include CTA buttons that will direct your consumers to item pages on your website where they can make a purchase.


  • TClick to view chat links and advertisements

You must first get your clients to discover you on WhatsApp in order to boost sales. The main difficulty is that WhatsApp does not allow clients to search for companies within the app. So, how can you make it feasible for them to get in touch with you? Simply said, you may use WhatsApp Press and hold links to direct your consumers to a chat with your company on the WhatsApp Messenger app, or, if they're that used a desktop or laptop, to a discussion with your company on WhatsApp Web.

  • Distribute informative information

Any good salesman will tell you that one of the most critical aspects of making a sale is gaining the prospect's confidence. And, if you want to earn your consumers' trust, you should consistently supply them with value, well before they buy something from you. This defines you as an authority, makes you an authority in the sector in which you operate, and even tells your clients that you care for them and want to see them succeed, increasing their faith in you and your firm.

  • Speed up responses

According to Forrester Research, 53% of online customers cancel their transaction if they have a query and can't get a solution right away. Using WhatsApp can help you respond to their inquiries swiftly and prevent your firm from losing customers unintentionally. However, if you want to reduce waste of material to a larger extent, you must respond to client inquiries more quickly. Customers do not want to leave a message and then wait for one of your workers to respond to their inquiries. If you want to truly scale, you'll need to start employing automation to handle their inquiries. An intellectual WhatsApp chatbot can answer around 80% of your customers' inquiries, freeing up your human agents to focus on the remaining 20% of issues that require their attention. They are not spending their time dealing with problems and answering queries that a bot can handle.

  • Leads that are qualified

Do you want to increase your sales? Encourage your sales force to spend more time speaking to prospects who are more interested in what you have to offer. This isn't achievable if they're wasting time establishing the first encounter with your potential and determining how excellent of a leads they are. Instead, you might employ a WhatsApp chatbot to conduct these early discussions, ask qualifying questions, and evaluate the leads before engaging them in a conversation with your real representatives. This would allow your sales team to spend their time more effectively and efficiently, allowing you to generate more sales. Another advantage is that doing so will not disrupt your clients' purchasing experience because your agents may take over the discussion from your chatbot via live chat straight on WhatsApp itself.

  • Distribute product suggestions

You may use a WhatsApp chatbot to communicate with your consumers, learn about their wants and inclinations, and then recommend things to them. This enables you to customise your product suggestions at scale in a natural conversation, giving your clients the feeling of having a personal digital shopper.

You could even save information about your clients' preferences and use it to send them updates on WhatsApp if a new product that they might be interested in is released.

Along with all of this, there are other elements that may assist us in reaching the majority of the audience in a very convenient manner. As a result, AI LifeBot offers you with the highest quality chatbots to give your business a new direction, allowing it to develop and achieve new heights, ultimately contributing to the expansion of your online business. Connect with us if you want to take advantage of chatbot functionalities.

Comments

Post a Comment

Popular posts from this blog

LET’S KNOW ABOUT CONVERSATIONAL AI & CHATBOT

Image
The definitions of conversational AI vs chatbot can be ambiguous because they can mean different things to different people. Unfortunately, there is no simple answer because the terms are used in various contexts – sometimes accurately, sometimes incorrectly. A chatbot is something that most people can visualize and understand, whereas conversational AI sounds more analytical or complicated. This is where the true differentiation occurs. Now, let's start with definitions before delving into the differences and similarities between a chatbot and conversational AI. What exactly is a chatbot? A chatbot, also known as a virtual assistant, is a type of robot that understands human language and can respond to it via voice or text. As a result, "chat" comes before "bot". This is an important distinction to make because not all bots are chatbots (e.g. RPA bots, malware bots, etc.). Chatbots can be as simple as Q&A bots that are programmed to respond to predefi
Read more

IT Helpdesk Bot: Employee Support with a Single Point of Contact

Image
  What is an IT Helpdesk bot or Chabot, and why is it useful? A virtual assistant or IT helpdesk bot provides a quick self-service alternative for resolving typical employee IT difficulties. The bot can grasp the purpose of an employee's support request and perform the appropriate processes to meet that requirement and address their issue, either entirely or partially, using artificial intelligence technologies such as natural language processing NLP, and machine learning said by experts of    Best AI ChatBOT company . In this way, helpdesk chatbots or virtual assistants automate repetitive and routine requests and processes, freeing up human support agents to focus on more complicated and high-value demands from employees. And IT helpdesk bot is all about automation, which saves money and improves staff satisfaction. The Cost of IT Helpdesk Functions According to  AILifeBOT  specialists, the IT helpdesk or service desk is an expensive operation that relies on technical assistance
Read more

Tips for Using a Chatbot to Implement an Omnichannel Customer Engagement Strategy

Image
What is omnichannel consumer engagement? According to experts from Best Chatbot Company in India , omnichannel consumer interaction leverages several sales channels to provide customers with an integrated buying experience across many platforms. Useful hints for implementing an omnichannel customer interaction strategy Using a Chatbot to Send Notifications Chatbots are usually employed for customer service, but they can also provide other types of assistance. Customers connect chatbots with service rather than marketing, therefore messages from a chatbot are often perceived differently than advertising emails or texts. Switching to a chatbot notification, for example, if you're currently utilizing email or SMS for your cart abandonment procedure, according to Best Chatbot Company inChennai , could help you produce more conversions. Naturally, A/B testing should be used to track these findings and ensure that your clients are responding to your chatbot messaging. Embedding Chatbot
Read more